90-HOUR SERIES
Biotechnology Business and Marketing
(EDP 402263)
The San Francisco Bay Area is home to the largest concentration of biotechnology companies in
the United States. This program is designed to help
professionals from a variety of disciplines, within and outside the biotechnology sector, rapidly
develop the knowledge and skills necessary to understand and work effectively in this growing,
highly competitive, and global industry.
Requirements and prerequisites
The program consists of four required courses and 20 hours of electives, for a minimum of 90
hours of classroom study. All coursework must be completed within two years of enrollment in
the program with
a minimum grade point average of 2.5 and no grade lower than a C. Certificates are awarded
upon completion of the course sequence.
Given the scientific foundations of the biotechnology industry, it is important to have some
understanding of the underlying technology. This can be accomplished through previous college
coursework in biology (taken within the past five years) or by taking one of the following courses
early in the program:
Bioscience Essentials for Industry Professionals,
General Biology I,
or another science course approved by the program director. Up to seven hours of one of the
preceding courses may be applied to the elective requirement.
Required courses
Drug Development Overview
(2 units / 30 hours) (offered future term)
or
The Drug Development Process (28 hours) (offered future term)
Integral Role of Marketing in a Successful Biotechnology Company (1 unit / 15 hours) (offered future term)
Biotechnology Business Development
(1 unit / 15 hours) (offered future term)
Understanding Medical Product Regulation
(1 unit / 16 hours) (offered future term)
Approved elective courses
-
Introduction to Biopharmaceutical Strategic Market Planning (1 unit / 15 hours) (offered future term)
-
Drugs and Disease: Pharmacogenetics, Pharmacokinetics, and Pharmacodynamics (2 units / 30 hours) (offered future term)
-
Finance for Biotechnology Scientists and Managers (1 unit / 15 hours) (offered future term)
-
Bioscience Supply Chain and Operations (1 unit / 15 hours) (offered future term)
-
Developing U.S. Reimbursement Strategies for Medical Devices (1.0 ceu / 10 hours) (offered future term)
-
The Business of Biotechnology (0.5 ceu / 5 hours)
-
Biotechnology Business Development in Europe (1 unit / 15 hours) (offered future term)
-
Module A: Introduction to Clinical Research (2 units / 30 hours)
-
Overview of the Medical Device Industry (0.5 ceu / 5 hours) (offered future term)
-
Foundations of Entrepreneurship in Biotechnology (1 unit / 15 hours) (offered future term)
Other relevant science and business courses will be considered for elective credit on
a case-by-case basis. Additional elective courses are under development.
Registration Procedure
We recommend that you register for the professional sequence before you begin your second course in the program. To register, please (1) complete and submit the
Program Registration Form or (2) print out and complete the form at
www.unex.berkeley.edu/info/cert.php. Mail or fax it as it indicates, and include the nonrefundable registration fee. Professional sequence registration cannot be taken by phone.
Requirements may be updated based on new developments in the field of study; we recommend completing the program in a timely fashion.
Further information
For questions about this program,
e-mail or call
(510) 643-0598.
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