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Typography and Typographic Design

X413 (2 semester units in Design)

Typography is the backbone of graphic design, and the ability to design effectively with type is essential for a graphic designer. This course surveys the development of type from its origins in pictographs and calligraphy to current trends in digital typography. You learn the history of widely used type styles, their designers, and the purposes for which individual typefaces were intended. In-class exercises focus on the mechanics of type design, visual appropriateness, and type legibility.

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Wed. June 18, San Francisco